The Industrial Brand Team
Ben Garfinkel BComm, Partner / Creative Director
Ben’s primary role is to lead the creative process and ensure the output of the firm is exemplary. Involved from the beginning of projects, he forms strategic direction and creative concept.
Ben combines a background in photography and graphic arts with a commerce degree from The University of Toronto. This led to a client services career in the marketing and advertising field, and then in creative and strategic thinking. He acquired his expertise in brand and direct marketing strategy and project management with such Vancouver agencies as Bryant Fulton & Shee, BBDO and Lanyon Phillips Communications working with such clients as Molson, BC Children’s Hospital, HSBC and Citizens Bank of Canada. Ben is a member of New Media BC, ACM SIGGRAPH Vancouver and actively involved in the UofT Mentorship Program. He also supports numerous not-for-profit and charitable organizations such as University of Toronto Alumni Association, is a board member of DOXA, and sits on the planning committee for Canstruction Vancouver.
