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Posts Tagged: design edge canada

Competitive analysis – a path to mediocrity?

The following article by Mark Busse was published in May 2012 in Design Edge Canada Magazine.   I recently met a fellow design firm owner in the U.S. with a particularly salty view of competitive analysis. In his firm, if a designer is caught going online to research a client’s competition before a concept has […]

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Design School Didn’t Tell You…

Design Edge Magazine recently launched a new section on their website and invited my friend David Berman and I to be regular contributors. My column is called Design School Didn’t Tell You… and my first post, This industry will drive you crazy, is below: The graphic design industry has driven me crazy. OK, that might not […]

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